“Canada is sufficiently liberal and forward looking. But at the same time, acquiring Canadian experience is a must for orientation and induction in the Canadian work system. The Canadian government, however, needs to address the ‘brain waste’ that some highly qualified immigrants have to undergo for some time before settlement. I am glad the government has taken care of it in the immigration policy announced on 16th of Jan 2013.”
Aseem Malhotra, owner director Golden Path Financial and partner director Maple Gold Financial Inc, came to Toronto on 31st May 2009 from Delhi, India. An MBA, Aseem worked in the field of media in marketing and advertising in India – a job in media he was truly passionate about. Spanning over 14 years, from 1995 to 2009, from a humble start as an executive ($3000 eq PA) to becoming VP Marketing and then quitting this cushy job ($100,000 PA ), Aseem’s journey took a turn as he decided to come to Canada with his family — a one and a half-year- old kid, a nine-year-old boy and his wife Rashmi.
Says Aseem, “Canada offers unlimited opportunities for employment, for starting up businesses, for investment and self development. It is one of the richest countries of the world with a stable economy, strong multicultural ethos and a corruption-free environment. I believe
Canada offers what no other country in the world has - technical excellence in all fields of endeavour, modernity with spiritual values and money! I came to serve Canada and to provide best schooling and education in the world to my children. We came here for a brighter future, and financial freedom.”
Aseem worked with McDonalds for survival for a year (2009–2010), an experience that was “both rewarding and fruitful”. This resulted in his decision to make a switch over to Financial/ Life Insurance industry for which he acquired requisite qualifications in Canada. “I started with Sunlife Financial and worked for about a year to get formal training with one of the leading financial companies in Canada. Soon I realized that it was time to be independent. I chose financial industry as my core business, and started my own independent brokerage Golden Path Financial,” he says.
Talking about his job, Aseem says that it’s the toughest job to sell in the world. It involves special and different interpersonal communication than selling ads in media but “my experience in media helped me deal with the needs of the business. Life insurance is all about meeting people and serving their insurance and financial needs with credibility and humility.”
In Aseem’s opinion, Life Insurance does not require connecting with the right people in the industry but connecting with the right people in the public at large and educating them and convincing them about the need for insurance for their financial needs. “Initially it can be disappointing but like any field, success requires hard work, dedication and good sales skills. You have to sell yourself. Compensation is tied to your personal effort and commitment.”
Currently Aseem is focused on developing his enterprise in life insurance, mortgage, finance and real estate — his new venture Maple Gold Financial Inc with his partner Satya Agarwal.
New immigrants should not only make themselves aware of the laws in Canada, but should also follow them, he points out. “It’s is like heaven for those coming from developing countries like India. The Canadian government is inclined towards serving the needs and requirements of its people.” Not only this, the work environment here is result-oriented and progress-friendly, he adds.
Is Canada open enough to newcomers? Canada is sufficiently liberal and forward looking. But at the same time, acquiring Canadian experience is a must for orientation and induction in the Canadian work system. “The Canadian government, however, needs to address the ‘brain waste’ that some highly qualified immigrants have to undergo for some time before settlement. I am glad the government has taken care of it in the immigration policy announced on 16th of Jan 2013,” he answers.
Aseem dreams of opening a business and a social venture in India in the coming year. “There is no question of going back. But certainly we’ll give back to our country,” he says. “India is the most ancient land and I am proud to be born there. My dream is developing a global institution catering to the financial, and real estate needs of individuals and nations for alleviating housing, education and health problems.”
The budding entrepreneur attributes his success to the continuous support of his wife Rashmi, his children and his family back in India. “Rashmi stood with me against all odds and worked for casual survival jobs to keep me going. After three years of patience and dedication, she landed with a job in her own field of information & technology,” he signs off.